I don't think it's so much them as the networks... I could be wrong though. It ultimately probably means less revenue overall for the cable companies and the vast majority of stations. Hopefully those who would win (the good content providers) will forge ahead with a new model.
I heard it had something to do (in part) with the fact that many of the major channels now also have smaller channels. When they do a deal with a cable company, the company has to pay for the smaller channels in order to get the big channel that people actually demand. Going to an ala carte option would cut out a lot of those small channels.
I think that fact is also a culprit in the hundred-channels-but-nothing-to-watch phenomenon.
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