I think people have different ideas of 'fluffy'. That jelly roll cake I made said light and fluffy, and to me it was dense and heavy, but my son said he thought it was light and fluffyIt says light and fluffy… I have my doubts. Looks pretty dense. But I’d still devour it lol.
.I think I do find getting the 'crumb' right with vegan cakes. It's rare I make them, and honestly, I always have had a lot of criticism for all cakes