I could not figure out which thread of even forum that this piece of should go in.
PETA's advertising philosophy leans heavily on the "there is no such thing as bad publicity".
This stunt will get plenty of coverage in the news. Probably mostly people complaining of the bad taste of this store. As far as PETA is concerned, when news outlet report on you - that's a win.
It was a PETA stunt that got me started on my journey to veganism, so I know personally that this kind of stuff works.
I like the tagline, “fashion that dares to ask the question ‘Who are you wearing?'”
PETA's advertising philosophy leans heavily on the "there is no such thing as bad publicity".
This stunt will get plenty of coverage in the news. Probably mostly people complaining of the bad taste of this store. As far as PETA is concerned, when news outlet report on you - that's a win.
It was a PETA stunt that got me started on my journey to veganism, so I know personally that this kind of stuff works.
I like the tagline, “fashion that dares to ask the question ‘Who are you wearing?'”
'Human Leather' on PETA's Urban Outraged store baffles Twitter
PETA's new venture Urban Outraged, a fake online store that showcases products made of "human leather" stirs conversation on Twitter.
www.hitc.com